2020.07.04

Independence

Freedom is a construct.

Remember when you owned anything? Then it wasn’t long enough ago. Owning anything is the real servitude. The only thing you need to possess is a way to pay for the figurative treadmill your enterprise will be running on until someone regulates unchecked capitalism. Buying things that exist and using them however you want for as long as you want without paying for them again is a mental prison you must escape. Expand your mind to encompass the universe of constantly shifting managed services you could micro-transact a billion times a second to do the simplest tasks. The truest independence is being free from choice.

  • Become ensnared in a web that guarantees any outage is both unaddressable and unavoidable:
    That’s freedom from responsibility.
  • Bind yourself inexorably to fee structures you can never escape:
    That’s freedom from a competitive marketplace.
  • Blindly re-structure your skill pool and processes to orbit a single, all-powerful provider:
    That’s freedom from imagining another way.

Contact us to learn more about chaining your enterprise to the new freedom.